My new shoe album

by: trendlover June 19, 2008

nikeID

Nike is learning from YOU. “Photo Id” is a new service from Nike which allows camera-phone owners to snap a picture, send it via MMS, and get a rendered shoe in reply that uses the picture’s two most dominant colors as its highlights. In a world of emerging trends – that’s how Nike is getting updated..

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Trend Original: NikeID

Trend Spotter: HighSnobiety

topics: business, fashion

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