Zebra crossing memorial

by: Taly Weiss May 6, 2007

An effective way to raise awareness about auto-pedestrian accidents, these artists based in Portugal wrote names of people who died in auto accidents to create zebra crossings (crosswalks, as Americans would say..). A powerful and unique way to bring that message across to the masses on a large scale, I wouldn’t be surprised if this trend catches on to more cities in the near future.

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TrendOriginal: Draft FCB

Via: Guerrilla Innovation

topics: business

tags: advertising, creative, marketing, social media